Collection: About Bobums

 

Four years ago, Bobums founders put their thinking caps on and came up with the perfect product for an active lifestyle. They were tired of lugging heavy towels to the beach and unpacking smelly, wet towels from their children's school bags. They knew that all moms would welcome a solution to this problem, and searched far and wide for the perfect fabric. The towelling fabric had to be: 

  • Quick drying
  • Super absorbent
  • Compact
  • Anti bacterial
  • Sand free

And so the ultimate quick drying, microfibre beach towel was invented.

From starting in a small back room to employing over 10 staff members at present, their journey has been an exciting one. Their products are sustainable and proudly South African. They also pride themselves in empowering their staff and developing them within the business. The staff is trained in sewing, cutting, packing, quality assurance and the ins and outs of an e-commerce business.

The most exciting recent development is that all their products are now made out of repurposed plastics  - 100 % recycled. They have joined the worldwide trend fighting against unnecessary plastic usage and doing their bit for the world around us!! 

These towels come in various beautiful prints - they're the perfect summer accessory! 

Not only is Bobums owned by women and proudly South African, they are also environmentally responsible. This fits perfectly with what Elle & Elle stand for and love!

  

 

 

 

42 products
  • Kids Hoodie Towel - Monster Head
    The Bobums Kids Hoodie Towel - Monster Head showcases a playful monster design with blue, green, and orange creatures on a bright blue background. Featuring
    Vendor
    Bobums
    Regular price
    AED 120.00
    Sale price
    AED 120.00
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    AED 110.00
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  • Kids Hoodie Towel - Many Sharks
    The Bobums Kids Hoodie Towel - Many Sharks is crafted from quick-drying microfibre and designed with a playful shark pattern, shown in front and back views.
    Vendor
    Bobums
    Regular price
    AED 120.00
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    AED 120.00
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  • Kids Hoodie Towel - Stingrays Seas
    The Bobums Kids Hoodie Towel - Stingrays Seas, crafted from recycled plastic bottles, features a blue background with cartoon stingrays and fish in pink crowns. Dancing bubbles enhance the quick-drying towel material on both sides.
    Vendor
    Bobums
    Regular price
    AED 120.00
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    AED 120.00
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  • Kids Hoodie Towel - Pastel Leopard
    Front and back views of the Bobums Kids Hoodie poncho Towel - Pastel Leopard, crafted from quick-drying microfibre with a colourful pastel leopard print in pink, blue, yellow, and green.
    Vendor
    Bobums
    Regular price
    AED 120.00
    Sale price
    AED 120.00
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  • Kids Hoodie Towel - Patterned Pines
    The Bobums Kids Hoodie Towel - Patterned Pines showcases vibrant pink, blue, green, and purple pineapples and abstract shapes on white. With front and back views, this fun yet practical beach essential combines a hooded garment with eye-catching design.
    Vendor
    Bobums
    Regular price
    AED 120.00
    Sale price
    AED 120.00
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  • Beach Towel - Spring Flamingo
    The Bobums Beach Towel - Spring Flamingo features a vibrant tropical design with pink flamingos, yellow and pink hibiscus flowers, blue and white orchids, and lush green palm leaves on a light blue background. Crafted from 100% recycled materials, the beach towel's bottom right corner is turned up like a page curl.
    Vendor
    Bobums
    Regular price
    AED 120.00
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    AED 120.00
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  • Beach Towel - Pink & Blue Pastel Leaves
    Bobums Quick drying microfibre beach towel
    Vendor
    Bobums
    Regular price
    AED 130.00
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    AED 130.00
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  • Beach Towel - Boat View
    Bobums Quick drying microfibre beach towel
    Vendor
    Bobums
    Regular price
    AED 130.00
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    AED 130.00
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  • Beach Towel - Ice Cream Cones
    Bobums Quick drying microfibre beach towel
    Vendor
    Bobums
    Regular price
    AED 130.00
    Sale price
    AED 130.00
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  • Beach Towel - Pink Sunnies
    Bobums microfibre quick dry beach towel
    Vendor
    Bobums
    Regular price
    AED 130.00
    Sale price
    AED 130.00
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  • Beach Towel - Pink & Black Palms
    Bobums Quick drying microfibre beach towel
    Vendor
    Bobums
    Regular price
    AED 130.00
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    AED 130.00
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  • Beach Towel - Pink Cheetah
    Bobums quick dry microfibre beach towel
    Vendor
    Bobums
    Regular price
    AED 120.00
    Sale price
    AED 120.00
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  • Beach Towel - Aqua Leopard Stripe
    Bobums Quick drying microfibre beach towel
    Vendor
    Bobums
    Regular price
    AED 130.00
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    AED 130.00
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  • Beach Towel - Patterned Pines
    Bobums Quick drying microfibre beach towel
    Vendor
    Bobums
    Regular price
    AED 130.00
    Sale price
    AED 130.00
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  • Beach Towel - Rainbow Hues Sunset
    Bobums Quick drying microfibre beach towel
    Vendor
    Bobums
    Regular price
    AED 130.00
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    AED 130.00
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  • Beach Towel - Graffiti Kombi
    Bobums Quick drying microfibre beach towel
    Vendor
    Bobums
    Regular price
    AED 130.00
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    AED 130.00
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