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  • Elle & Elle

  • A Collection of South African Brands
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  • Bobums

  • Quick Drying Beach Towels
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  • Breazies

  • Vibrant, Limited Edition Swimwear
Shop Now

  • Sichri

  • Jewelry For Your Sunglasses.
Shop Now

  • Natural Selection

  • Accessories Inspired by Africa and Beyond.
Shop Now

Elle & Elle

A Collection of South African Brands Read More

Bobums

Quick Drying Beach Towels Shop Now

Breazies

Vibrant, Limited Edition Swimwear Shop Now

Sichri

Jewelry For Your Sunglasses. Shop Now

Natural Selection

Accessories Inspired by Africa and Beyond. Shop Now

Welcome to Elle & Elle...

where it's summer all year round.

We've handpicked a special collection of unique, summery brands from South Africa. From beachwear to accessories, these collections are bursting with trendy, high quality and creative items for the whole family.

There's something for everyone and for every occasion.

Back to School

If you're heading back to work or your kids are going back to school, be sure to head back in style! We have a range of laptop bags and lunch coolers that we know you'll love.

Head over to Thandana - a luxury luggage brand from South Africa, known for their craftsmanship, high quality finishes and style. We have the most beautiful collection for mum and the kids.

Treat yourself and make getting back to reality a whole lot more fun.

Find Out More

New Brand: Natural Selection

We’re excited to introduce our newest brand, Natural Selection – a vibrant collection that blends Africa's rich cultures and landscapes with an adventurous spirit.

Elle & Elle has curated a stunning range of Natural Selection beach bags and matching beach wraps & pouches, perfectly complementing their summer line in Dubai.

Hurry, limited stock available – get yours now!

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Matching wet pouch and sarong from Natural Selection. Tropical jungle themed print of a leopard, banana trees, bananas and birds with a striped pink background. Printed on a crepe fabric, this sarong is a perfect beach wrap for all ages. Matching wet pouch is part of the set.
Bobums microfibre quick dry beach towels hanging on a branch outside.

Quick Dry Beach Towels

Bobums specialises in lightweight, quick drying microfibre swimming towels, manufactured from 100% repurposed plastics.  

The towels are durable, super absorbent, fold really small, anti bacterial and sand free.

Bold, vibrant and colourful print designs add fun to any school gala, swimming lesson or beach day.

Bobums is the perfect product for an active lifestyle!

More info

Elle & Elle Featured Collection

  • Thandana laptop bag
    Thandana
    AED 450.00
    AED 450.00
    Sold out
  • Thandana laptop bag
    Thandana
    AED 450.00
    AED 450.00
    Sold out
  • Thandana genuine hazelnut leather laptop sleeve
    Thandana
    AED 550.00
    AED 550.00
    Sold out
  • Thandana genuine leather laptop sleeve
    Thandana
    AED 500.00
    AED 500.00
    Sold out
  • Thandana
    AED 180.00
    AED 180.00
    Sold out
  • Thandana insulated lunch cooler bag
    Thandana
    AED 180.00
    AED 180.00
    Sold out
  • Thandana insulated lunch cooler bag
    Thandana
    AED 180.00
    AED 180.00
    Sold out
  • Thandana insulated lunch cooler bag
    Thandana
    AED 180.00
    AED 180.00
    Sold out
View all

Customer Reviews

There is nothing cuter than seeing my husband and son sporting their matching Breazies on the beach or at the pool. My 6 year old couldn’t wait to wear his costume that matched his dads and always looks super proud!  The bright colours, fun patterns and awesome quality make these swim shorts a must have for those hot summer days- especially here in Dubai!

Carolyn Russell

I ordered my Bobums towels from Elle & Elle, a complete set for my family and I’m so so happy with the product and impeccable service! I had a query about the towel size and material which was answered right away. I’m so excited to see what else Elle & Elle has to offer. It’s about time Dubai sees more South African products! 

Leigh MacDonald

These are the absolute best towels to have as a mom. They fold so compactly, they take up zero space in your beach or pool bag and that’s not the best part... The prints and colours are SO amazing that you can’t wait to pull it out your bag and show it off. These are a game changer 💕

Sarah Edgecombe